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    Intrapreneurship: 5 great insights

    Intrapreneurship: 5 great insights

    Prediction for 2021: Rise in marketing analytics... but we need to mind four key challenges

    Prediction for 2021: Rise in marketing analytics... but we need to mind four key challenges

    Analytics Growth Flow: A partnership to marry ideation & implementation of new analytics solutions

    Analytics Growth Flow: A partnership to marry ideation & implementation of new analytics solutions

    How to craft successful innovation partnerships: Five lessons from my PhD research

    How to craft successful innovation partnerships: Five lessons from my PhD research

    Extreme Contexts for Innovation

    Extreme Contexts for Innovation

    Metered funding: Innovate more with fewer resources

    Metered funding: Innovate more with fewer resources

    Customer journey mapping: A tool to bring your innovation ideas closer to the customer

    Customer journey mapping: A tool to bring your innovation ideas closer to the customer

    Great News! MAHLE’s chargeBIG wins German Innovation Award 2020

    Great News! MAHLE’s chargeBIG wins German Innovation Award 2020

    Results cards: Translating the results of your hypotheses tests into actionable insights

    Results cards: Translating the results of your hypotheses tests into actionable insights

    Innovative idea? 5 tips to pitch it to your colleagues in a digital meeting

    Innovative idea? 5 tips to pitch it to your colleagues in a digital meeting

    Crowdsourced Innovation: How to Increase and Measure its Success?

    Crowdsourced Innovation: How to Increase and Measure its Success?

    Collective Layoffs of Employees: Critical Questions for Marketers

    Collective Layoffs of Employees: Critical Questions for Marketers

    MOA Awards 2020: Stefan Stremersch finalist for Insights Scientist of the Year

    MOA Awards 2020: Stefan Stremersch finalist for Insights Scientist of the Year

    Hypothesis Action Cards: A tool to translate assumptions into testable and precise hypotheses

    Hypothesis Action Cards: A tool to translate assumptions into testable and precise hypotheses

    Empathizing with your customer in a piece of paper: How to make effective personas?

    Empathizing with your customer in a piece of paper: How to make effective personas?

    The Assumptions Matrix: A tool to validate your innovation ideas.

    The Assumptions Matrix: A tool to validate your innovation ideas.

    Innovation Ideas on a Napkin: How to Make It Work?

    Innovation Ideas on a Napkin: How to Make It Work?

    MTI² Program on Customer-Centric Ideation in Amsterdam: Five Key Highlights

    MTI² Program on Customer-Centric Ideation in Amsterdam: Five Key Highlights

    Stefan Stremersch is EMAC winner 2020

    Stefan Stremersch is EMAC winner 2020

    Is my price too low?

    Is my price too low?

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