Workshops & Keynotes

Together, we map how to strengthen the competencies of your teams, your organization, and yourself, whether in commercial or innovation roles. Every workshop is tailored to your context.

By combining best practices from leading companies with your own self-assessment, you gain clarity as a team on the right approach and the concrete steps to take to make it happen.

Our keynotes are aimed to provide inspiration, make people think differently and provide a fresh perspective. We provide scientific fundamentals and engaging case examples from practice.

In a workshop, We combines a keynote with direct application to your context. You work on an engaging assignment in small groups to identify actionable strategies. Typically we bring a template for the group to work on during the assignment as a roadmap.

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  Workshop

ACCELERATE YOUR INNOVATION IMPACT: HOW TO BUILD THE RIGHT GO-TO-MARKET SKILLS FOR YOUR INNOVATION TEAMS

This hands-on workshop tackles a challenge many innovation teams face: how to move from ideas to results faster, smarter, and with more confidence.

Too often, strong ideas lose momentum before they create real business value. Teams struggle with internal alignment, decision-making, or knowing how to bring their solutions to market effectively, especially in an environment shaped by new technologies like GenAI.

This workshop helps your teams close that gap.

Starting from your Talent Advantage Survey results, the session helps you map where your teams need to improve, what to prioritize, and how to upskill in a focused, strategic way.

You’ll explore which go-to-market capabilities matter most over the next 6–18 months and how to build them efficiently.

By the end of the session, you’ll walk away with:

  • A clear mapping of your team’s strengths and growth areas for innovation execution
  • Practical examples of how other organizations built skills that made a difference
  • A shortlist of concrete next steps tailored to your team’s innovation and go-to-market challenges
HOW TO MAKE YOUR COMMERCIAL TEAMS FUTURE PROOF

In this workshop, we focus on a critical challenge: in today’s environment, selling is harder, customers are under more pressure, and expectations are rising fast. That’s why commercial teams are rethinking their approach shifting away from transactional tactics and toward deeper partnerships, better data use, and smarter navigation of risks and AI-driven opportunities.

But none of that works without the right capabilities. That’s where this workshop comes in. It helps you zoom in on what matters most: Where should you improve? What should you prioritize? And how do you upskill your teams to truly drive commercial outcomes?

You’ll map your team’s strengths using the Talent Advantage Survey, compare with real examples from other organizations, and define clear, concrete next steps to move forward.

By the end of this hands-on session, you’ll walk away with:

  • A shared view of your team’s capability gaps and opportunities
  • Clarity on which commercial skills matter most, from customer insight to value storytelling and business acumen
  • Inspiration from teams who’ve already made the shift successfully
  • A focused set of priorities and recommendations to sharpen your team’s performance

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  Keynote

ARCHITECT YOUR TALENT ADVANTAGE: HOW TO DEVELOP THE INNOVATION POTENTIAL OF YOUR PEOPLE AND YOURSELF

In this talk, we bring the key insights from the “The Talent Advantage”. We challenge the conventional belief that process drives innovation: “Your people are the key and the real engine of innovation. And not just the superstars, but everyone.”

We identify three main building blocks to develop your people’s full potential:

  • Purpose: Meaning moves people more effectively than money. Learn how to turn purpose into a tangible driver of performance.
  • People: Which people can you develop and why? How do you motivate them? What needs do they universally have that you should deliver on?
  • Proficiency: How can you develop your people to a higher proficiency level? How do you effectively use templates, tools and programs to move them up the ladder? And how can AI help humans in doing so?

If you want to make it practical, then consider complementing the keynote with a hands-on workshop. The most common workshop formula puts you on an architecting journey. On that journey, you adopt the tools in the book, such as the Innovation Wheel, to map out how you can improve the innovation competencies of your team, your firm or yourself.

Get in Touch

info@mti2.eu